THE PURE FOUNDATION

 
Photo: Symbols of Hope | Audrey

Photo: Symbols of Hope | Audrey

The Pure Foundation is an innovative philanthropic trust that is the cornerstone of the Pure eco-system approach to change. Although the Foundation is still in its infancy, it's purpose is broad and evolving. It seeks to harness an eco-system style mission rather than targeting just one specific social cause or outcome: "To co-create and embody instruments of peace"

 It operates a 100% "to cause" model, which means that any donation made to the foundation will ultimately go to cause areas without any dilution. All administration, compliance and audit costs are covered by the Pure group social businesses. 

The Foundation also invests 100% of its corpus into a range of impact investments, vision aligned projects and startups (for more information visit www.investmeant.com).

​5% of the corpus is allocated to making grants to impact partners and philanthropic impact.

​The Pure Foundation is funded by a growing family of social businesses, the communities that support them and vision aligned philanthropists. This combined eco-system approach is known as Pure. All social businesses in the group donate 100% of profits to non-profits through the Foundation.

Some of their impact partners include Canva, Ben & Jerry’s and Lend Lease.

For more information visit: https://www.purechange.org

Some media features include:

https://impakter.com/pure-collective-democratising-philanthropy-heart-sydney-beyond/

https://www.sbs.com.au/food/article/2019/02/12/meet-cafe-donates-100-cent-its-profits-charity

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