D&I SURVEY SHOWS WORSENING EQUALITY & SUPPORT IN APAC

An annual report is a bleak insight into the frustrations many in the industry still face around gender, race and mental health.

In Campaign Asia-Pacific’s fourth annual Diversity Study in partnership with Kantar, it’s clear that things are not where they’re supposed to be. In fact, the industry is still miles away from an ideal scenario where staff feel equally recognised, safe, and properly supported. If anything, this year’s results are a cry for help. And if these pleas are not attended to, the industry risks poor business performance and depreciating staff retention. For this study, 345 working adults in the media and marketing industry from across 18 countries across APAC participated anonymously. Responses were collected between July and August 2020, so some statistics may take into account the effects of the ongoing global pandemic.

Source: Campaign Asia Kantar Diversity Study 2020